Excerpt from Yahoo Finance quoting DataTrek’s Nick Colas:
…. “TikTok’s usage has skyrocketed in the past month due to the pandemic, making it the most popular app in the world outside of China.
Nicholas Colas, co-founder of DataTrek Research, states that TikTok has yet to prove it can be profitable or relevant outside of its “core global teen user group”….
Read the full article here in Yahoo Finance!